
| Forthcoming Lectures |
| Organizations who used the services of TSA |
| Counseling and Mentoring |
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Career Counseling and Mentoring : With Prof Ranjan Das Honorary Chairman – The Strategy Academy Centre for Advanced Studies and Prof of Strategic Management, IIM Calcutta Discuss with him regarding any of the programs of the Academy or any issue relating to your career plan. Call him after 9.30pm on any day at +919830052722 or mail him at |
ANYWHERE in the world
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| The Strategy Academy Professional Strategy and Management Education Programs A Prof. Ranjan Das creation |
Six Months Applied Program in Business Administration[APBA] - Autonomous for non-MBAs/PGDMs
TARGET GROUPS:
- Recent entry-level recruits by companies in IT, Insurance, Financial services, manufacturing, telecom etc industries.
- Ideal experience : 1 to 8 years
- Self confident and ambitious individuals
PROGRAM OBJECTIVES:
- To prepare the participants in facing the competitive world of business and make them ready to get going from Day 1 of their career without any support from anybody.
- To develop an ambition in each participant to do well in managerial or business career that he/she will select and provide him/her with the required intellectual and emotional inputs necessary to pursue that ambition.
PROGRAM DESIGN [ 120 Hours of LIVE contact with Faculty spread over 24-30 weeks]:
DESIGN
- 8 focus AREAS with each area containing several subjects [listed below]
- Total 120 hours of LIVE contact with faculty over the DIGITAL network, all AREAS put together
- Deployment of LIVE, 2 Way Interactive, DIGITAL [web conferencing ] platform for conducting 120 hours of formal sessions.
- Availability of recorded versions in case somebody misses a session
- Up to three sessions per week , each @2.5 hours, spread over 24-35 weeks, normally on Saturday afternoon [4 to 930pm] and Monday evening [6 to 830pm]
- Studies OUTSIDE-THE-FORMAL SESSION: Minimum 5 to 10 hours of study per week
OVERVIEW OF 120 CONTACT HOURS
FOCUS AREAS |
NUMBER OF FULL SESSIONS @2.5 HRS |
Q&A [HRS] |
TOTAL HOURS |
Weight |
Economic and Regulatory Context of Business |
4 |
2 |
12 |
0.09 |
Analysis of Financial and Cost Performance for decision making and control |
6 |
2 |
17 |
0.15 |
Managing and Leading for Excellence: Performance and Development Perspective |
4 |
1.5 |
11.5 |
0.09 |
Human Resource Management |
3 |
1 |
8.5 |
0.07 |
Financial Management |
8 |
2 |
22 |
0.18 |
Operations Management |
4 |
1 |
11 |
0.09 |
Marketing Management |
8 |
2 |
22 |
0.18 |
Sensing Business Strategy |
6 |
1 |
16 |
0.15 |
8 Areas |
43 Sessions [107.5 HRS] |
12.5 hours |
120 hours |
1.0 |
EVALUATION [Area-wise where an AREA comprises several subjects
listed above]:
- Attendance in Live Digital classes – 10 %[ minimum 75% attendance needed to qualify for certification]
- Class participation – 15%
- Offline discussions with Academic Support Group members – 10%
- Surprise Quiz: 15%
- Term Paper [ 1 number] : 15 % - ALL COMPANY SPECIFIC
- Group Presentation: 10%
- End term examination: 25%
GRADING:
- 5 levels of Qualitative Grading : Excellent, Good, Average, Fair and Poor
- Concept of Cumulative Average Score [CAS] for all 8 AREAS put together [Maximum: 5.0; Minimum for successful completion: 2.0]
- Maximum 2 Poor allowed
ADMISSION PROCESS:
- Profile as given under Target Group
- Statement of Purpose stating intention to become a Future manager and/or an entrepreneur
- Perspective and Aptitude Test [PAT] for assessing [a] the extent of sensitivity to general environment, [b] written communication skill and [c] attitude and orientation towards achieving success
- Personal interview for assessing intent to become a future manager and/or an entrepreneur
CERTIFICATION :
To be awarded the certificate titled APPLIED PROGRAM IN BUSINESS ADMINISTRATION [APBA] by The Strategy Academy Centre for Advanced Studies [TSACAS], subject to meeting the following requirements:
- Successful completion of APBA [Minimum CAS: 2.0, Maximum POORs: 2]
- Attendance and Class Participation of 75% in the live digital classes [additional term papers to be written to make up any shortfall against the minimum required [i.e. 75%] subject to the limit of maximum shortfall set thereof]
Note:
- It is an autonomous PROFESSIONAL certificate.
- The Academy has a well documented policy that spells out the requirements of SUCCESSFUL COMPLETION. Failure to meet all conditions will lead either to “INCOMPLETE” status [which can be converted to SUCCESSFUL COMPLETION certificate on meeting the residual requirements within the stipulated time period allowed under the Academic policy] or “PARTICIPATION CERTIFICATE’ [applicable to those participants who could not even meet the requirements of “INCOMPLETE” status within the formal duration of the program]
- Participants of APBA will be able to upgrade their APBA certificate to POST GRADUATE PROGRAM IN MANAGEMENT AND ENTREPRENEURSHIP [PGPME] conducted by The Strategy Academy Centre for Advanced Studies [TSACAS] on meeting some easy-to-meet conditions
FEES:
- USD 1000 [INR 42000/- + Service Tax]
START OF THE PROGRAM
January – February 12
HOW TO APPLY – Four key steps
- Please write to ccg1@thestrategyacademy.org along with CV; the CV should have complete academic details and work experience and must also contain a statement of purpose.
- Have a telephonic discussion with the Communication and Counselling Group of the Academy on program details and whether the profile of the applicant and his/her career aspirations match with the objectives of the program.
- Complete the Perspective and Aptitude Test [PAT].
- Personal discussion over telephone with the Academy’s Operations Management Group.
- If the above steps are successfully completed, deposit the fees at least 14 days before the start of the FIRST session
NOTE: If an applicant wishes, he/she can attend a LIVE Digital demo session. Such a participation will help the applicant get a feel of the web conferencing platform. For this, he/she should speak to the Communication and Counselling Group of the Academy and discuss the date and time most convenient to him/her for attending the session.
CONTACT DETAILS:
- Visit: www.thestrategyacademy.org
- Write to: Communication and Counselling Group - ccg6@thestrategyacademy.org,ccg1@thestrategyacademy.org
- Speak to: +91339230513944, +913332942892, +913340632066

